“The IGC Process is one of a very few programs I have participated in that actually facilitates results versus simply stating theories or suggesting processes.
As Parts Sales Manager for my prior employer, Consolidated Sawmill Machinery International, Inc., I was involved first hand with the market driven segment of …(the) process. I believe the process of developing Customer Requirements, Excitements, and Unexpected Value as well as Competitive Assessment is the beacon to not only successful new product development but also to the establishment of a positive and proactive corporate culture. The Customer Sessions were the most valuable exercises I have ever experienced in terms of surveys or other information gathering processes. IGC’s ability to facilitate these sessions in terms of the customers understanding of the process brought inclusion and partnership to our customer base which had been unattainable prior to these sessions. Implementation of the cross-functional team has great value in the development process as well as providing a vehicle for the re-engineering of the established business procedures. …I am convinced that the IGC methodology is truly a formula for success.”